| 2009 On-line Holiday Season vs. 2008 Non-Travel (Retail) Spending Excludes Auctions and Large Corporate Purchases Total U.S. – Home/Work/University Locations Source: comScore, Inc. | |||
| | Millions ($) | ||
| 2008 | 2009 | Percent Change | |
| November 1 – December 24 | $25,845 | $27,121 | 5% |
| Thanksgiving Day (Nov. 26) | $288 | $318 | 10% |
| Black Friday (Nov. 27) | $534 | $595 | 11% |
| Cyber Monday (Nov. 30) | $834 | $887 | 5% |
| Green Monday (Dec. 14) | $859 | $854 | -1% |
| Tuesday, Dec. 15 | $754 | $913 | 21% |
| Weekend of Dec 19 – 20 (winter storm) | $677 | $767 | 13% |
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